Beast
is a six-member boy band from South Korea, formed in 2009 by Cube
Entertainment. The band's members are Yoon Doo-joon, Jang Hyun-seung, Yong
Jun-hyung, Yang Yo-seob, Lee Gi-kwang, and Son Dong-woon. Beast has released
two Korean full-length album, six Korean mini-albums, one Japanese full-length
and various singles. The group's debut release was in October, 2009, when their
first mini-album, Beast Is the B2ST, was made available. They then released
their first full-length album, Fiction and Fact, in 2011,[1] receiving their
first triple crown on M.net's M! Countdown for their lead single Fiction. In
the same year, Beast made their Japanese debut with the release of the single,
Shock (Japanese Version).The group gained attention for the lack of industry
success previously experienced by its members, with media outlets referring to
them as "a group of recycled material". However, the group has
achieved significant commercial and critical accolades with time, winning the
Bonsang award at the Seoul Music Awards in both 2011 and 2012. Beast won the
Artist of the Year (Daesang) award at the Melon Music Awards and Album of the
Year for Fiction and Fact at the Gaon Chart Awards for the second quarter of
the year in 2011. "Fiction" also won a Daesang for "Song of the
Year" at the 2011 KBS Music Festival. They repeated this feat in 2012
winning Artist of the Year at the Melon Music Awards.On July 11, Cube
Entertainment revealed the album's name, titled "Hard to Love, How to
Love", and the release date of the album, July 19, through their Twitter
account. On July 12, the label revealed the promotional track of the album,
titled "Shadow (Geurimja)", and a promotional photo. On July 15, the
album's tracklist, composed by eight tracks was also revealedand on the following
day, July 16, music video teaser for "Shadow" was released on the
group's official YouTube account followed by the release of the full length
music video for Shadow on July 19.
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